Flowers, care, attention, kind words, jewelry, money and romantic trip are among the top five gifts that women would like to get
Ø 26% of women want to get flowers as a gift, while 32% of men plan to give them;
Ø Care and attention are on the second place in the female hierarchy of gifts - 13% of women expected this gift from men. However, only 6% of men plan such a gift for women. On the other hand, it should be emphasized that the interpretation of this response is rather ambiguous - would women really be happy if men offer them only care and kind words
Ø Absence of a person who could give the gift (to whom to give the gift) reported almost the same number of women (6%) and men (5%)
Ø In general wishes of women and intentions of men are quite close. Among most unmet women’s needs are: money (6.7% of women wanted to get the money, while 2% less men are going to give them), house or apartment (nearly 1% more women expect to get them comparing to the percentage of men who are going to give them) and household stuff (also about 1% difference). Flowers, perfumes and cosmetics are among gifts that men give more often than women would like.
Comparing the current survey results with the data from the previous years, we observe:
Ø Comparing to 2003, the number of men who plan to give flowers reduced (from 38% to 32%);
Ø Since 2003 the number of women who expect care and attention from men significantly increased (from 2% to 13%); alongside with that, the number of men who plan such a gift has increased slightly (from 1% in 2003 to 6% - in 2010)
Ø The number of women who would like to receive money as a gift has increased from 3% (in 2003) to 7% (in 2010).
Ø The number of men who can afford and plan to give to a women romantic trip has increased. In 2003 those were only 3%, while in 2010 - 7%.
http://www.kiis.com.ua/txt/doc/10032010/pr2.doc
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